Therapeutic Massage in Reading & Wyomissing

What is Therapeutic Massage?

Therapeutic massage is now recognized as a legitimate therapy for painful and chronic health conditions. It's often used to treat muscle pain, injury, and stiffness in the muscles, connective tissues, tendons, ligaments and skin.

Our therapists vary pressure and movement based on what you need, from gentler work closer to a relaxing Swedish massage to the deep, targeted techniques active clients look for in sports massage. Sessions help reduce tension, stress, and anxiety. It's our first recommendation for clients dealing with chronic back pain or tension headaches.

Benefits of Therapeutic Massage

• Helps reduce stress
• Lessens pain and muscle tension
• Increases relaxation
• Improves immune function

What to expect in your session

Plan to arrive a few minutes early so you can settle in without rushing. Your therapist starts with a short conversation about what's bothering you, where it hurts, what you want out of the session, and how much pressure you like. Those few minutes decide how the whole hour goes.

The hands-on work targets the muscles involved in your pain or tension, changing technique and pressure as your body responds: broad, relaxing strokes in some areas, slow and specific work where the knots are. Your therapist checks in on pressure throughout, and you can ask for a change anytime. Afterward, drink plenty of water and keep the rest of the day easy. For chronic tension, most clients start with sessions every one to two weeks, then space visits out as things improve.

Why clients choose New Beginnings for therapeutic massage

Therapeutic massage is the core of what we do. Owner Beth Zullinger, LMT, has been practicing since 1997, and she's built a team of thirteen licensed massage therapists in a family-owned studio. New Beginnings holds a 5.0-star Google rating across 190+ reviews, and many clients request their favorite therapist by name.

Every session is tailored at no extra charge, with no upcharges for pressure or focus areas. Beth calls it "a luxury spa without the luxury prices." We're open seven days a week, with sessions starting at $50.

Therapeutic, Swedish, or deep tissue: which should you book?

If you're not sure, book therapeutic. It's the flexible one: your therapist mixes techniques around whatever your body brings in that day, from broad relaxing strokes to slow, specific work on a stubborn spot. The other two are more specialized. Swedish massage is the right call when relaxation itself is the goal: long, flowing strokes, quiet mind, no agenda beyond letting go. Deep tissue is for the chronic, dug-in tension a lighter touch doesn't reach: old knots, old injuries, the shoulder that's been tight for years. Whichever you pick, the price is the same.

Match the therapist to the problem

With thirteen licensed massage therapists, a lot of the value is in the matching. Lidia does therapeutic work that still feels relaxing, and she listens closely to what each client wants. Travis is the detail person: clients say he finds and fixes knots they never knew existed, tracing pain back to its root. Dustin excels at trigger-point therapy for stubborn neck, shoulder, and lower-back pain. Eric brings a BS in Health and Exercise Science plus certifications in medical massage, cupping, and assisted stretch. Orlando has been helping clients rebound from stress and injury since 2007.

Meet the whole team, and when you book, online or by phone, request anyone by name. Tell us what's bothering you and we'll match you if you'd rather leave it to us.

What clients say

“Travis is my go-to for finding and fixing knots I never knew existed. He's as knowledgeable about every muscle and nerve connection as he is personable and accommodating.”

— Christina F., Google review

Most of our 190+ reviews read like this one: a therapist's name and a specific problem that got better.

Common Questions